The Women’s Entrepreneurship & Leadership Lab and Women’s Business Center in Missoula approached me to help create a set of branded social graphics they could use to launch their new name and fall classes.

We locked a color palette playing on the University of Montana’s tried and true maroon and white and then expanded it. I used the Open Peeps illustration library to create eye-catching characters that looked right at home on bold pops of color. The social graphics were created in Canva where the W.E.L.L. WBC team could then reuse and remix the elements to create their own matching posts and graphics as needed.